We are MIMAOKU.
Cinema is our medium.
A UK-China culture and media company.
Official PR partner to some of the world's most prestigious film festivals. We connect brands, filmmakers and causes — and amplify what matters through the art of cinema.
Where Film, Art, Commerce and Conservation Converge.
MIMAOKU Culture & Media is an official PR and event partner for market‑wide initiatives and flagship programmes of numerous international A‑class film festivals. With core expertise in film production, international co‑production, brand strategy and film investment, our UK‑China company operates from Shanghai and London, bridging Eastern and Western creative industries.
We serve as a cultural agency, festival strategist, brand connector and ESG advocate. From bespoke Cannes brand activations to ecological filmmaker incubation in Shanghai, we believe cinema is the most powerful amplifier for brands, stories and social causes.
Through event production, global media outreach, content creation and ESG collaboration, we deliver high‑impact exhibitions, forums and creative productions for worldwide audiences.
320M+
Media impressions from a single flagship project
150M+
Combined reach across our KOL &
artist matrix
70,000 +
Global media & press partners
26,000 +
Visitors across a 52-day flagship
exhibition
Three things that set MIMAOKU apart.
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As official PR and event partners for festival markets and flagship programmes of the world’s most prestigious film festivals, we grant clients direct access to festival leadership, curators and programming teams.We co‑develop exclusive brand packages with organisers of Cannes, Berlin, Venice, Busan and other top‑tier festivals — opportunities unavailable via third‑party channels.
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Rather than managing a fixed talent roster, MIMAOKU builds strategic partnerships with top‑tier PR and talent agencies across Europe, Asia and the Americas.This enables us to connect clients with any global filmmaker, director, DP, talent or festival decision‑maker — from emerging creators to Academy Award winners — fully tailored to project requirements.
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With offices in Shanghai and London, our cross‑cultural team bridges Chinese and global creative industries fluently. Beyond language translation, MIMAOKU delivers contextual cultural understanding — empowering Chinese brands to engage global film audiences authentically, and international brands to establish genuine presence within China’s fast‑growing cultural market.
Our NetworkA core competitive advantage of MIMAOKU lies in its global PR and talent network. Through worldwide strategic partnerships with top‑tier agencies, we unlock full access to the global film industry, free from fixed‑roster constraints.
From Academy Award‑winning DPs and rising Palme d’Or contenders to festival jury members and studio executives, we source and connect clients with ideal talent for every project.
Every Filmmaker.
Every Market.
Within Reach.
Let’s reimagine your future.
Whether you're a brand, a festival, an NGO or a fellow storyteller —
we'd love to hear from you.
Official Partnerships & Recognition
MIMAOKU works in official cooperation with the markets and flagship programmes of Cannes, Venice, Berlinale, Sundance and Busan (ACFM). We are the exclusive Asia agent for the Italian content & distribution platform WESHORT, and an ACFM-authorised submission, PR and event-service partner for the Asian market. Our work is guided and supported by the Culture & Tourism Bureau of Pudong New Area, Shanghai, and the Pet Committee of the China Culture Management Association.
